About Us
Comfort Starts Within
Undee was born from a simple realization: the closest things we wear to our skin are often the things brands think the least about.
As the founder of Melangebox, I spent years working with fabrics, fits, patterns, and production. I’ve seen hundreds of clothing brands launch every month — all promising “premium,” “luxury,” and “comfort.” But when it came to undergarments, the most essential layer of our daily lives, something was always missing.
They were either too expensive for the everyday Indian, or compromised in quality with cheap elastics, synthetic-heavy fabrics, rough seams, poor breathability, or fits that lose shape after a few washes.
No one was solving the real problem.
No one was going back to the basics.
No one was asking the only question that truly matters:
“How does it feel on the skin every single day?”
And that’s when Undee was born — not as a fashion brand, but as a comfort revolution.
Our Philosophy: Perfecting the Basics
At Undee, we believe that true comfort is not a luxury — it’s a daily necessity.
That’s why we focus on mastering the fundamentals that most brands overlook:
✔ The Right Fabric Blend
Every Undee trunk and brief is made using our researched 95% Cotton & 5% Spandex composition.
This fabric blend was chosen after months of testing because:
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Cotton keeps you cool, breathable, and irritation-free
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Spandex adds stretch, shape recovery, and mobility
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Together, they create a feather-soft feel that hugs the body without restricting it
No polyester shortcuts. No harsh synthetics. Only comfort engineered for real Indian weather and real Indian lifestyles.
✔ Premium Soft-Flex Waistband (The Undee Elastic)
One of the biggest pain points we discovered? Elastic quality.
People tolerate itching, rolling, and tight marks because “that’s how innerwear is.”
We refused to accept that.
We developed our own Soft-Flex™ Premium Elastic — extra-soft, high-stretch, and extremely durable. It retains elasticity even after 60+ washes and never digs into the skin.
The waistband is not just a band — it’s the first promise of comfort you feel when you wear Undee.
✔ Thoughtful Construction & Fit
Every Undee garment is engineered for all-day comfort:
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Flatlock seams to prevent discomfort and chafing
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Anatomical front-pouch for natural support
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Tailored fit that moves with you
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Stretch recovery that keeps shape through the day
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4-way stretch for active movement
We spent countless hours testing with real people to make sure the fit supports, not suffocates.
✔ Affordable by Design, Not by Compromise
Undergarments shouldn’t cost ₹600–₹900 to feel premium.
But they also shouldn’t feel cheap.
We built Undee on the belief that comfort should be accessible — not aspirational.
By manufacturing in our own trusted production ecosystem, optimizing our supply chain, and removing brand markup hype, we deliver premium quality at truly honest pricing.
Every Undee product reflects this balance:
premium material + sustainable mindset + everyday affordability.
The Founder's Story: Why Undee Matters
I’ve built brands, produced thousands of garments, and worked with every fabric imaginable.
But the idea of Undee came from a personal frustration — as a consumer.
Whenever I went to buy innerwear:
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Either the quality wasn’t good
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Or the price wasn’t justified
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Or the comfort lasted barely a few washes
And I realized: if I, being from the garment industry, couldn’t find perfect everyday innerwear…
what about millions of people who just want something soft, breathable, durable, and affordable?
That’s when the calling became clear.
Undee is not about trends or fast fashion.
Undee is about giving people something they genuinely deserve:
A comfortable start to every morning.
A confident feeling throughout the day.
A sense of ease as natural as breathing.
Because when your first layer feels right, everything else in life flows better.
Made With Love in India 🇮🇳
Every Undee product is designed, stitched, dyed, inspected, and packed with care in India.
We support ethical employment, responsible production, and sustainable choices.
This brand is not just built for India — it’s built by India.